WestCycle’s Governance and Risk Committee advises the Board and oversees the development of policies, charters, codes of conduct and risk management. The Finance and Audit Committee provide monthly finance reports to the Board, oversee the budget and reporting process and manage the delegations.
The Board calendar schedules regular attention to strategy, risk, trends, issues, finance and stakeholder engagement. Our governing principles are underpinned by our commitment and dedication to seeing more people cycling, and enjoying healthier and safer living across Western Australia.
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Our governing principles are underpinned by our commitment and dedication to more people cycling, and enjoying healthier and safer living across Western Australia.
Independent Director
Independent Director
Elected Director – Off Road
Elected Director – Transport, Safety and Advocacy
Chair - Governance and Risk Committee
Independent Director
Chair - Finance and Audit Committee
Independent Director
(08) 6336 9688
Independent Director
Debbie is a Chartered Accountant, Graduate of the Australian Institute of Company Directors, and experienced Executive Leader with 30 years experience across professional services, large private family business and not-for-profit organisations. She has held Non-Executive Director roles for 10 years, primarily in the not-for-profit sector spanning arts, community services and leadership development.
She has been a Finalist in the WA Telstra Business Women’s Awards, an alumni of Leadership WA, and Is an Associate Certified Coach. Debbie leads her own business coaching and consulting practice and is a facilitator for the Australian Institute of Company Directors.
Debbie is a keen mountain biker. She has been an active member of the WA mountain bike community for 20 years as a competitor, a volunteer and former WAMBA Treasurer and now as a recreational rider can be found most weekends riding her bike in the Perth Hills.
Elected Director – Off Road
Tim has been in senior leadership and strategic development roles for more than twenty years. He is currently Director of Executive Education in the School of Business and Law at Edith Cowan University and is a past Assistant Commissioner and General Manager in the public service. He is an Accountant (FCPA) and sits on the Divisional Council of CPA Australia.
Tim has been involved in racing mountain bikes, BMX and triathlon for many years, both as a father of two children who race and as a past and current bike racer. Tim is the current over-50 State Champion in downhill mountain biking. He is also a very regular and enthusiastic transport cyclist; frequently seen in a suit and tie riding to meetings in the city on a mountain bike.
Elected Director – Transport, Safety and Advocacy
Craig is recognised as a high performing leader in the traffic, transport and road safety industry through a 40-year career where he has gained extensive experience at operational and strategic levels.
Craig is currently the Manager Project Development at Main Roads WA where he is the leader of the development of road safety, cycling and congestion projects in the Perth area. Craig is the acknowledged expert of the Principal Shared Paths (PSP) program and previously had the lead role for the development and implementation of the WA Bike Network Plan.
At the Department Transport he led the Active Transport team which encourages more active and sustainable modes of transport, the core element of which is to make WA a place where bike riding is a safe, connected, convenient and widely-accepted form of transport.
Craig was instrumental in developing an integrated cycling network for Perth and Peel, in addition to strategic bike network plans for regional areas. Given Craig’s vast local, national and international experience in bike riding infrastructure, knowledge of government processes and broad network, Craig has a wealth of knowledge to increase bike riding participation rates in Western Australia.
Craig is a committed daily bike rider and champion for cycling having been Chair of Cycling, Walking Australia New Zealand (CWANZ).
Chair - Governance and Risk Committee
Denise Sullivan has a career spanning over twenty years in senior management and executive roles in the state public and not-for-profit health sectors.
In her usual role of Director Chronic Disease Prevention with the Western Australian Department of Health, she leads the development of state chronic disease and injury prevention policy and planning frameworks and contributes to the shaping of the national preventive health policy agenda.
Her professional interests cover many aspects of chronic disease and injury prevention encompassing health communications, health promotion and research, public policy on health and workforce planning and development.
She has a particular interest in furthering collaborations with other sectors with a mutual interest in promoting a more active and healthier WA community, and creating and sustaining environments that support this. Denise is a graduate of the Australian Institute of Company Directors and the Leadership WA Signature Program, and an Associate Fellow of the Australian Institute of Management and the Australian College of Health Service Managers.
Denise is a recreational cyclist and recent convert to mountain biking (although trainer wheels still on!).
Independent Director
Ben is an experienced strategy and communications professional with a passion for sustainability and the environment. He founded sustainability consultancy Futureproof in 2018 with a purpose of driving positive change to society and the environment.
Ben helps businesses navigate the constantly-changing corporate sustainability landscape, advising micro-caps to ASX100, across industries from resources to education. As an experienced communicator, strategist and sustainability expert, Ben is dedicated to helping businesses grow the right way. Ben has a Bachelor of Arts (Journalism) from Curtin University and a Postgraduate Certificate in Sustainable Business from the University of Cambridge.
Ben is a year-round cyclist, commuting most days into the city and has recently discovered the joy of the hills on two wheels. Ben firmly believes regularly riding a bike can solve most problems facing the world from mental health to climate change.
Chair - Finance and Audit Committee
Geoff is the founder and Managing Director of Haeberlin Consulting. He has more than 20 years’ experience in organisation, brand, market and customer strategy development and implementation.
Working at board and senior executive level, Geoff has consulted to a wide range of clients including Bankwest, Crown, HBF, East Metropolitan Health Service and Healthway as well as State and Federal Government.
Geoff has a Bachelor of Commerce (Marketing), is Deputy Chair of Future Living Trust, a past Director of WorkFocus Group and previous member of the Curtin University School of Marketing Advisory Board.
An enthusiastic triathlete, Geoff is passionate about the opportunities and unique benefits of cycling in WA for recreation, commuting and competition.
Independent Director
Michael has been a practising lawyer since 2004. He focuses on environment, planning and related issues and is recognised as an expert in this area and especially for climate change matters. He has worked on some of WA and Australia’s major projects, including on all environmental issues for the Perth Stadium. He has completed a short course in sustainable urban planning at the University of California Berkely, including for how cycling can best be part of our urban and transport planning.
Michael is a keen recreational cyclist. Starting out on the streets of Port Hedland in his youth he has dabbled since in commuting, triathlon, road and mountain bike, including some limited racing. Since having young children he is out less often and now mainly with them around the streets of South Perth. His cycling achievements (palmares) include completing the Munda Biddi north to south in 2013.
Elected Director
Shannon is a values-driven leader with more than 28 years water utility experience, working across customer, process, compliance, line management, IT support and business improvement roles.
She specialises in people leadership, creating psychologically safe workspaces and bringing disconnected teams together developing cohesive high performing teams. Shannon is an expert at adapting and leading new organisational changes with a strong and ethical personal touch much valued by employees.
Shannon has been involved in competitive and recreational cycling and coaching for over 20 years in disciplines like road, gravel, time trial and mountain biking. Chances are if you don’t have a bike, after spending time with Shannon, her enthusiasm will rub off and result in you buying one!