Questions for the Board: Helen Sadler

Helen Sadler is a Town of Cottesloe councillor, doctor, commuter and lifelong active travel advocate who WestCycle welcomed to its Board in late 2024. We asked Dr Sadler a few questions about her new role and her engagement with those who roll and ride bikes and other devices in WA.

E-bikes exciting the WA masses

E-bike use continues to expand in WA as a broader range of people buy into the flexibility assisted bike riding brings to the table.

WestCycle applauds $28.5m investment in WA’s bike path network; more needed

The Federal Government has distributed most of its $100 million Active Transport Fund across the country, with about $15.5m going to 12 WA projects. With local governments injecting another $13m into the 12 projects – half which are regional – the total investment comes to $28.5m. WestCycle welcomed the investment, noting WA’s share of the federal spend was above average.

Tim Roach (Chair)

Elected Director | Off Road

Tim has been in senior leadership and strategic development roles for more than 20 years and is currently a project risk consultant, and a part time academic at Edith Cowan University.

He is a past Director of Executive Education in the School of Business and Law at Edith Cowan University and Assistant Commissioner and General Manager in the public service. He is an Accountant (FCPA) and previously sat on the Divisional Council of CPA Australia. Tim has been involved in racing mountain bikes, BMX and triathlon for many years, both as a father of two children who race and as a past and current bike racer.

Helen Sadler (Deputy Chair)

Independent Director

Helen is a Town of Cottesloe councillor and is the current Chair of WestCycle’s Transport Advisory Group.

A medical doctor, Helen is a strong active transport advocate with a focus on health outcomes and social well-being.